The number of websites on the internet today is approximately 1.8 billion, and every day millions of websites go live. Every site defines and plans its own concept and strategy, whether it is related to development, design, content, digital marketing, or advertisement. But in this ocean of websites, chances are you will be lost soon in the ocean if few things you don’t consider at the earliest. Do you know how many sites are following the latest web development trends? Think… well don’t worry, we will tell you, the answer is ‘very few’. It is worth noting that the technology landscape is continuously evolving, which also comprises web development.
We observe new trends emerging every year, and the reputed web developers keep track of these trends to make sure that they are up-to-date with the latest elements and not following the traditional paths.
More than 50 per cent of visitors on the website, today prefer to stick to a site whose content and layouts are new, innovative, and attractive. If you too want to see the conversions rising, implement these trending web development in 2023. As a result, outdated websites or outdated ideas see a decline in conversion rates. That is the primary reason businesses and developers need to know about the current web development trends.
Hold your seat and kindly read till the end because we are going to reveal the web development trends in 2023.
Some of the most popular web development trends in 2023 are:
Dark Mode UX
Websites with dark mode and low light user experience have been a trend from the last few years. Not only websites even the mobile OS platform and apps have started to offer dark mode features. We are sure this trend will continue to dominate in 2023 as well. Dark modes look great even when the users are browsing it in daylight.
Furthermore, we will see more websites displaying an option to switch between the dark and light-mode user interface. For some applications and websites, users need to visit the settings section and change the mode. Not only this, you could turn it on when you want to use the dark mode and when your surrounding atmosphere lights go low, then it needs to be switched on. If someone is visiting the site at night, he gets an option to switch to dark mode, the way some mobile apps offer this function. This feature will grow in 2023 and beyond, and it will appeal to masses. The primary function of the dark mode is to create a warm and black background which is easy on the eyes, especially at night.
Artificial Intelligence (AI) and Chatbots
Research and advisory company, Gartner, predicts that more than 85% of customer interactions will occur without humans by 2022.
Processing large amounts of customers’ data, AI enables a great personalisation level, and the best part about AI is the technology learns human behavior quickly. It shows what humans mostly search and expect. Now the question is how AI knows the behavior of people; the answer is it utilizes users’ previous purchases, interest searches, and much other relevant information. With every visit, AI platforms collect more and more data about individual customers, enabling this smart technology to make more accurate and relevant references.
Through statistical and cognitive analysis, the websites receive the capability to process information on any scale to find out customers’ requirements and adequately serve their interests. The technology is also reshaping web development by offering chatbots, ADI technology, and voice-based interactions.
Millennials like everything simple and unique and to give that an attractive approach you can integrate motion UI library. Motion UI can engage users with beautiful and attractive animations and will surely bring some sort of attention to the product you offer by integrating stunning design elements and color schemes.
If you use motion UI with proper implementation of work on your website or your application, your product can stand out from the common set of products. Motion UI can be integrated into flat designs, backgrounds, charts, etc. It would be best to take the precaution, like it has to be interactive, and should not take much load time.
Voice Search Optimization
When it comes to voice search, we think about Google Assistant, Alexa, Siri, and some other voice search. Voice search is already ruling the market, and if we talk about statistics approximately 50 per cent of people are already using voice search, and it’s continuously increasing, as per reports in the US by the end of 2023, 80 per cent of the users will use voice search, and we can’t ignore the fact.
People nowadays have no time to check the phone, again and again, they want someone who can call, type, and reply with the help of voice command. Voice search optimization has become a crucial part of SEO policy, and hence it should be developed more.
The modular design framework is already popular on the Java platform; reputed developers can create pages by reusing elements. Modular design is very beneficial for developers as they can refer to the design and build the product accordingly. However, it’s important to know that modular design and website pages are related and all the sections of the design should be in sync.
3D visuals and elements has always pleased the visitors. Integrating 3D visualizations in web development was an expensive deal, which kept this trend on its toes throughout the years. However, things have changed now. New technologies and development frames use which 3D elements can be added to sites at an affordable cost.
With virtual reality (VR) becoming a norm and cost-effective, more websites and blogs will be powered by 3D visuals. Such elements lift the elements on the screen and create an engaging user experience. Let your visitors enjoy the enthralling technology that is making its way into the mainstream. AR/VR has emerged as the new web technologies in 2023 and is helping organizations build strong ground.
Graphics overlapping on images
To unleash creativity and add outstanding graphic designs to a site, we will see the trend of mixing graphics with images. This is more appealing to the companies in e-commerce and business websites to showcase the image more appealing.
This will implement more on eCommerce sites and business websites to make the product images more appealing. Such effects are also great for adding some seriousness to the object that is supposed to be in focus.
Along with graphics overlapping on images, we also expect the more use of organic shapes in the form of fluids—asymmetrical shapes like wind, river, lake, etc. Organic designs look more natural on websites with precision and accuracy.
Serverless Applications and Architecture
What is the future of web development? The answer is Serverless Technology is the result of searching for the possibility to avoid system overloading, data loss, or costly development. Supported and dependent on significant vendors like AWS, Microsoft Azure, IBM Cloud, and many other serverless algorithms were recently built as a cloud-computing execution model.
Presently web development trends concerning serverless app architecture help reduce development strengthen apps with flexibility potential, and keep the Internet environment more bearable.
Java can be used for web applications, Android mobile applications, and many others. In 2017, it was the most recognized web development trend and it will continue to grow in 2023 with feature-rich libraries and new frameworks.
Last but not least, mobile-first design in web development has gained traction and it will be a non-negotiable trend for every website. This is because a large number of users had surpassed the number of desktop users. The new web development technologies 2023 include working on the aesthetics.
If we talk about 10-15 years back, developers were first focused on creating a desktop site then, later on, they think about mobile responsiveness. But now the time has changed developers take care of mobile responsiveness first and then they care about creating a desktop site.
Web development trend will grow with time as most internet users prefer a smartphone for browsing. Moreover, Google is now considering the mobile-first design as a ranking factor for websites to improve SERP performance. This trend can not be ignored by any business or a startup.
2023 will be all about speed, clean, and eye-catchy attractive websites. Every developer and web development company should keep themselves updated with the latest web development trends to ensure that they create pertinent sites. Traditional websites should look for transformation into modern, mobile-friendly, and attractive outstanding designs.
No one can predict what the future holds for us, but with technology evolving every day, we know it is something fascinating and mesmerising. When you reach out to web developers, make sure they use the trending web development technologies in their solutions. These will help you keep you ahead of your competition and help you earn a reputation for being updated.